Trade analysts, industry watchers affirm that there is a need for some discipline in streaming movies to boost box office ...

As more Indian brands pour resources into digital-first strategies, organic visibility on Google has become the equivalent of ...

In India’s vibrant and ever-evolving advertising landscape, more brands are beginning to shed tokenism for authenticity ...

NDTV has recently announced the addition of three accomplished editorial professionals to its NDTV India newsroom — Subhankar ...

A century-old company wakes up one morning to discover that their carefully cultivated brand image has become as relevant as ...

Over the years, Prajakta has carved a niche for herself with her relatable content, strong screen presence, and honest ...

NeoNiche Integrated Solutions, a full-service experiential marketing firm has announced its recent partnership with Butterfly ...

Tata Group has once again emerged as India’s most valuable brand, with a brand value pegged at USD 31.6 billion, according to ...

Niraj Ruparel, Creative Tech Lead, WPP India & WPP Media, writes on why it is the era of co-creation and how collaboration is ...

Britannia Good Day has launched a special edition Flavours of Equality Pride Pack, a refreshing take on inclusion, ...

Neel Pandya has stepped down from his role as CEO, EMEA & APAC and Global Head of Partnerships at Pixix, closing a transformative five-year chapter at the AI-led marketing infrastructure firm. Joining ...

Nokia confirmed that Lorna Gibb, who joined the company in 2020 and was appointed Chief People Officer in June 2024, has officially resigned from her role and exited the Group Leadership Team. Gibb ...