News

After revoked wins and synthetic scandals, Cannes Lions introduces new integrity rules to verify claims and rein in AI misuse ...
Amid Cannes backlash, a creative reckoning unfolds. Famous Innovations’ founder and chief creative officer wonders, where do ...
Cannes is a celebration of creativity, and it always boils down to the idea. If you have a truly good idea, it’s going to ...
Kantar’s Creative Effectiveness Awards show that when brands serve emotion with local flavour, consumers don’t just ...
Some of India's creative leaders reflect on their experiences at Cannes, from rethinking the definition of creativity to ...
Our weekly roundup of the latest appointments and account wins news from Bravo & co, Persistent Systems, Veritas PR, Madison ...
Every year, thousands of families from small towns travel to cities like Mumbai to access free cancer treatment for their ...
Birla Opus Paints, housed under Aditya Birla Group’s Grasim Industries, launched its new brand campaign, a heartfelt national ...
WPP has appointed Cindy Rose, a senior executive at Microsoft, to replace Mark Read as chief executive. Rose takes over on 1 ...
The era of lazy personalisation is over. Epsilon senior vice president for analytics believes that marketers must now trade ...
Yaccarino wrote on X that she will ‘cheer’ on the company’s remaining team as they ‘continue to change the world.’ ...
The newly-launched AI-native marketing agency promises faster pods, sharper outcomes and no more media-creative silos—or ...