Social platform X has retired the ad hashtag (#ad) on all of its adverts because it says they are “no longer necessary” due ...

Taiwan's government has fined Meta NT$15 million (US$512,864) for failing to disclose Facebook advertiser information, its ...

Cannes Lions International Festival of Creativity has responded to criticism from Zaid Al-Qassab, former chief marketing ...

See why Lazada tops the list in Thailand and explore the rising challengers shaking up the rankings in Campaign’s regional ...

These consumers are going beyond the usual value for money and are willing to pay a premium for the “emotional value” a ...

The spot is meant to show off GWM's amazing features, eliciting 'oooh's' from the many passersby the SUV encounters.

To ensure the legacy brands under his charge do not turn into relics, Gaurav Datta is embracing social media, data analytics, ...

At a recent dinner and panel event hosted by Campaign Asia-Pacific and We. Communications, We.’s President of APAC Nitin Mantri says that “APAC communicators are among the least likely to believe that ...

Cannes Lions amplified Asia’s usual hits this year—K-pop and Xiaohongshu's marketing model but the real creative revolution ...

The web isn’t what it used to be. Take Google’s results page: position #1 is now often claimed by AI Overviews, meaning brands’ efforts to rank organically or through paid links are less rewarded than ...

Beyond buzzwords – Moving purpose from marketing to the centre of every business. Industry leaders gathered for an off-the-record roundtable to discuss “The Role of Brands in improving People’s lives” ...