As Starbucks aims to bring back customers and assuage investors with its turnaround strategy, it is also winning over its ...

Starbucks CEO Brian Niccol is owning up to a key mistake, and he’s got a bold plan to fix it. Speaking with Axios this week, ...

Starbucks CEO Brian Niccol told Reuters on Tuesday that he would accelerate the rollout of the coffeehouse chain's new ...

Most of the new menu items sampled by USA TODAY, including a new protein cold foam, will see additional testing before being ...

Brian Niccol, CEO of Starbucks, the iconic coffee chain, has announced a series of important changes to its management ...

Starbucks is testing a new protein-rich drink, a sugar-free vanilla latte with banana cold foam. It has at least 15g of ...

A big part of Starbucks’ comeback plan is making employees’ lives easier, both through additional human capital and ...

In February this year, a Reuters report stated that U.S.-based KKR & Co. (KKR) was also interested in acquiring a stake in Starbucks China. Niccol is confident that investors see high value in the ...

Starbucks plans to roll out a generative artificial intelligence assistant created with Microsoft Azure's OpenAI platform to ...

Starbucks is piloting a new generative AI assistant in 35 coffeehouses in North America this year to ease the work of their ...

CEO Brian Niccol has Starbucks trying to pick up market share in China with sharp discounts on products it sells there.