Deion Sanders, 57, renewed his partnership with the athletic wear company by signing another lucrative contract in 2024 ...

The On3 duo of Andy Staples and Ari Wasserman aren't buying the 'Prime Effect' and see a tough road ahead for the Buffaloes. They commented on Colorado's upcoming season while in Frisco on Tuesday ...

The Diamond Turf 1 has multiple impressive colorways, but none deviate from the original design more beautifully than the ...

On Friday, Sanders took to Instagram to share a 3.5-minute-long testimony powered by Nike, that he wrote to his mother, ...

Colorado Buffaloes coach Deion Sanders has blended sports greatness with cultural influence—and the king of options is back ...

Deion Sanders is widely known as a powerful motivator for his players, just as he once was for his teammates during his ...

LeBron James and Deion Sanders have teamed up with Nike for a special edition sneaker, merging the legacies of two of the ...

Nike has only confirmed the DT Proto ‘92 “Black” will release in “Fall of 2025”. With what this shoe represents for both ...

Deion Sanders teamed up with Nike once again to release a special new sneaker. Sanders gave fans on Friday a first look at ...

Deion Sanders on his Nike Air Diamond Turf 'Sellout' In an Instagram post on Friday, Sanders shared a picture of him wearing the sneakers with the caption, "Nothing is new under the sun, I rocked ...

Deion Sanders, the iconic athlete and current head coach of the Colorado Buffaloes, has given fans an exciting sneak peek at a new colorway of the classic Nike Air DT Max ’96.This unreleased ...

After teasing Sanders' sneakers during last season, Nike has begun rolling out the retro kicks this year. The Nike Air DT Max '96 was officially launched in the black and white "Coach Prime" colorway.