The Starbucks Global Barista Champion will co-create a beverage to be sold at stores across the U.S. in the "near future." ...

Nobuki Shimode of Japan. Shimode won with his Blooming Yuzu Espresso creation and will help develop a new worldwide beverage.

Starbucks has long hosted regional barista face-offs, but in going global, it's hoping to "pump up" its struggling brand by capitalizing on a growing trend.

Starbucks first global barista championship tested baristas on coffee knowledge, technical skills and customer connection.

Starbucks crowned Nobuki as its first Global Barista Champion during the 2025 Leadership Experience event in Las Vegas.

Chain’s first global championship supercharged an already cutthroat competitive circuit; 14,000 fans go wild for ‘Blooming ...

Starbucks has crowned its first ever Global Barista Champion, with Japan’s Nobuki Shimoide winning the final against three other competitors in front of a crowd of 14,000 people at the company’s ...

From over 84,000 baristas to one crowned champion, Starbucks hosted its first-ever Global Barista Championship in Las Vegas, ...

Nobuki Shimode, who manages one of the company's stores in Japan, won the coveted title this week in Las Vegas, beating out ...

By day, the 22-year-old Starbucks barista crafts lattes and mochas at the Chicago Reserve Roastery. In her off hours, she ...