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CMO Craig Brommers shares the brand's shifting media strategy and why older customers are sticking around longer than ...
One example in the lawsuit is that Lululemon sells a Scuba hoodie for $118, while a Costco version sells for about $8.
Integral Ad Science on Monday announced a partnership with Snap and Lumen Research to launch Snap Attention Measurement, a ...
Microsoft said it has laid off about 4% of its workforce, or about 9,000 employees. It appears that costs and efficiencies ...
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Baidu has restructured its search platform with AI, introducing the most features in years - including extended ...
Newspapers will no longer carry legal notices in New Jersey.
Major brands that cut TV advertising include Amazon Prime Video, down by 64% this year to $13.4 million, and WBD's Max with ...
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The permission and payment model marks a significant shift with major implications for the advertising and digital ecosystem.
EDO Ad EnGage estimates Warner Bros. spent a modest $15.48 million in national TV advertising -- with 4,510 airings, ...
“Following the success of the Absolut Warhol launch last year—said to be the biggest artist edition yet from the brand—Pernod ...
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