It's the second Fanatics Fest event as the sports merchandising company continues to broaden its reach in sports marketing.

The "Fanatics Games," a Pros vs. Joes competition for roughly $2 million in prizes, features eight skills competitions and ...

The company announced Tuesday it is introducing a skills-based competition at Fanatics Fest 2025 ... falling short of the celebrity competitors, the highest-scoring fan will receive $100,000.

Fanatics is the latest company to try its hand at what's become a growing trend: competitions that pit athletes, celebrities ...

Fanatics is the latest company to try its hand at what’s become a growing trend: competitions that pit athletes, celebrities and fans against each other. Michael Rubin’s company on Tuesday ...

The newest event for Fanatics Fest NYC 2025 will be a skills competition between fans and professional athletes with $2 ...

Dan Hajducky is a staff writer for ESPN. He has an MFA in creative writing from Fairfield University and played on the men's soccer teams at Fordham and Southern Connecticut State universities.