It's the second Fanatics Fest event as the sports merchandising company continues to broaden its reach in sports marketing.

The "Fanatics Games," a Pros vs. Joes competition for roughly $2 million in prizes, features eight skills competitions and ...

The competition will pit 50 celebrities and athletes against 50 regular people with massive prizes on the line.

After 70,000 people attended the first-ever Fanatics Fest last year, the event has announced a huge competition where fans can compete against pros for a $1 million grand prize.

The company announced Tuesday it is introducing a skills-based competition at Fanatics Fest 2025 ... falling short of the celebrity competitors, the highest-scoring fan will receive $100,000.